As SRB Communications celebrates 34 years in business this month, we asked our CEO and her business advisers for strategies on scaling a small business. Here are some tips:
- Build strategic relationships within corporations and government agencies you wish to do business with. Join advocacy groups that support minority- and women-owned businesses. Invite colleagues to join your foursome on the golf course. Re-introduce yourself to clients at business fairs and community events they sponsor.
- Recognize the power of the global marketplace. Tap into opportunities with the global supply chain.
- Invest in technology for efficient work processes with clients.
- Create opportunities with your current clients, especially multi-year contracts.
- Work your strategic business plan every day. Write the plan. Plan the work. Close the deal.
Congratulations Dr. Sheila Brooks on 34 years in business!
